Friday, August 22, 2008
Deadline approaching: 2008 Excellence in New Communications Awards
I am a very naughty founding advisory fellow for the wonderful Society for New Communications Research, run by the intrepid and ground-breaking Jen McClure.
I say "naughty", because I feel that I would do more for Jen and SNCR if I had the bandwidth. Like, for example, blog in a more timely fashion about the various activities the Society has going on.
So, here's one, and while I should have blogged it a few weeks ago, at least you still have over two weeks to participate:
The final submission deadline for the 2008 Excellence in New Communications Awards is Monday, September 8th, so submit your entries soon!
WHAT IT'S ABOUT:
Each year the Society for New Communications Research presents the prestigious SNCR Excellence in New Communications Awards. These awards honor corporations, governmental and nonprofit organizations, educational institutions, media outlets, and individuals who are innovating the use of social media, ICT, mobile media, online communities and virtual worlds and collaborative technologies in the areas of business, media, and professional communications, including advertising, marketing, public relations and corporate communications, as well as entertainment, education, politics, and social initiatives.
Full details about the divisions and categories follow. If you have any additional questions, please contact the SNCR at +1 650-331-0083 or info@sncr.org.
THE NITTY GRITTY:
Awards are granted in six divisions:
Corporate
Government
Media
Nonprofit/NGO
Academic
Technology Innovation (for New Communications and Social Media Technology Vendors)
There are seven (7) categories this year.
1. Online Reputation Management
A case study submission in this category should explain how an organization is monitoring conversations and content online related to its brand, product or service. The case study should also explain what the organization is doing to either encourage or counter this information online.
An example: An organization that found consumer criticism of its service online, and what it did to discover, strategize and respond to that criticism. An explanation of the outcome of the response would also aid the nomination.
2. Behind the Firewall
A case study submission in this category should explain how an organization is using new communication and/or social media tools internally to enhance employee communications
An example: An organization that uses a blog internally to communicate with employees, or has built an internal online community for its employees.
3. Blogger Relations
A case study submission in this category should explain how an organization is proactively engaging and building relationships with bloggers as part of an initiative, campaign, or ongoing program.
An example: An organization that successfully worked with its industry bloggers around a milestone or an announcement.
4. External Communications & Communities
A case study submission in this category should explain how an organization is communicating with and/or participating in external online communities. This includes both online communities built and managed by the organization as well as other communities and social networks.
An example: An organization that has official spokespeople participating in an industry forum or message board. The external community could also be associated with a social network, like Facebook or MySpace.
5. New Media Creation
A case study submission in this category should explain how an organization is creating and using social media and new communications tools and technologies, with an emphasis on audio, video and imagery.
An example: An organization that created a podcast series or a video blog. An explanation of why a particular medium was chosen and how it aided with a communication or marketing strategy would be helpful.
6. Collaboration & Co-creation
A case study submission in this category should explain how an organization is using new media tools to either help groups and teams communicate and collaborate in new ways, or is using new media as the means for enabling outside sources to provide input and ideas in a collaborative way.
An example: An organization that's using a wiki to communicate and exchange ideas. Another example nomination could be an organization that's enabling consumer to submit their ideas and inputs on products and services.
7. Mobile Media
A case study submission in this category should explain how an organization is using mobile media in its communication or marketing projects.
An example: An organization creating mobile applications or using SMS as part of a campaign or initiative.
CLICK HERE TO SUBMIT YOUR ENTRY TODAY!
ENTRY FEES:
FREE for SNCR members. (This is a great time to join SNCR if you're not already a member. Join SNCR now to enter for FREE and to save $100 on your attendance at the 3rd Annual SNCR Symposium & Awards Gala. For more information about membership levels, rates and benefits, visit http://sncr.org/get-involved.
Non-member award entry fees: $70.USD per entry
That's a LOT of categories, and a LOT of opportunity right there. So, what case study can you share to rock the new communications world?
I say "naughty", because I feel that I would do more for Jen and SNCR if I had the bandwidth. Like, for example, blog in a more timely fashion about the various activities the Society has going on.
So, here's one, and while I should have blogged it a few weeks ago, at least you still have over two weeks to participate:
The final submission deadline for the 2008 Excellence in New Communications Awards is Monday, September 8th, so submit your entries soon!
WHAT IT'S ABOUT:
Each year the Society for New Communications Research presents the prestigious SNCR Excellence in New Communications Awards. These awards honor corporations, governmental and nonprofit organizations, educational institutions, media outlets, and individuals who are innovating the use of social media, ICT, mobile media, online communities and virtual worlds and collaborative technologies in the areas of business, media, and professional communications, including advertising, marketing, public relations and corporate communications, as well as entertainment, education, politics, and social initiatives.
Full details about the divisions and categories follow. If you have any additional questions, please contact the SNCR at +1 650-331-0083 or info@sncr.org.
THE NITTY GRITTY:
Awards are granted in six divisions:
Corporate
Government
Media
Nonprofit/NGO
Academic
Technology Innovation (for New Communications and Social Media Technology Vendors)
There are seven (7) categories this year.
1. Online Reputation Management
A case study submission in this category should explain how an organization is monitoring conversations and content online related to its brand, product or service. The case study should also explain what the organization is doing to either encourage or counter this information online.
An example: An organization that found consumer criticism of its service online, and what it did to discover, strategize and respond to that criticism. An explanation of the outcome of the response would also aid the nomination.
2. Behind the Firewall
A case study submission in this category should explain how an organization is using new communication and/or social media tools internally to enhance employee communications
An example: An organization that uses a blog internally to communicate with employees, or has built an internal online community for its employees.
3. Blogger Relations
A case study submission in this category should explain how an organization is proactively engaging and building relationships with bloggers as part of an initiative, campaign, or ongoing program.
An example: An organization that successfully worked with its industry bloggers around a milestone or an announcement.
4. External Communications & Communities
A case study submission in this category should explain how an organization is communicating with and/or participating in external online communities. This includes both online communities built and managed by the organization as well as other communities and social networks.
An example: An organization that has official spokespeople participating in an industry forum or message board. The external community could also be associated with a social network, like Facebook or MySpace.
5. New Media Creation
A case study submission in this category should explain how an organization is creating and using social media and new communications tools and technologies, with an emphasis on audio, video and imagery.
An example: An organization that created a podcast series or a video blog. An explanation of why a particular medium was chosen and how it aided with a communication or marketing strategy would be helpful.
6. Collaboration & Co-creation
A case study submission in this category should explain how an organization is using new media tools to either help groups and teams communicate and collaborate in new ways, or is using new media as the means for enabling outside sources to provide input and ideas in a collaborative way.
An example: An organization that's using a wiki to communicate and exchange ideas. Another example nomination could be an organization that's enabling consumer to submit their ideas and inputs on products and services.
7. Mobile Media
A case study submission in this category should explain how an organization is using mobile media in its communication or marketing projects.
An example: An organization creating mobile applications or using SMS as part of a campaign or initiative.
CLICK HERE TO SUBMIT YOUR ENTRY TODAY!
ENTRY FEES:
FREE for SNCR members. (This is a great time to join SNCR if you're not already a member. Join SNCR now to enter for FREE and to save $100 on your attendance at the 3rd Annual SNCR Symposium & Awards Gala. For more information about membership levels, rates and benefits, visit http://sncr.org/get-involved.
Non-member award entry fees: $70.USD per entry
That's a LOT of categories, and a LOT of opportunity right there. So, what case study can you share to rock the new communications world?
Labels: SNCR
// posted by ElisaC @ 11:20 AM 
