Monday, March 07, 2005
Pheedo's Case for Adding Blogs/RSS to Your Marketing Mix
Can't argue with any of Bill Flitter's points here.
I'm glad to see the voice of reason prevailing and this entire pitch being geared toward adding blogs/RSS to the mix, rather than trying to make these new marketing techniques replace, wholesale, tried and true methods.
Upside: Excellent, and succinct run-down of the primary reasons blogs/RSS are a good enterprise marketing idea.
Downside: Bill does, however, succumbs to my pet peeve spelling error: in the introductory paragraph he means "complement" not "compliment."
I'm glad to see the voice of reason prevailing and this entire pitch being geared toward adding blogs/RSS to the mix, rather than trying to make these new marketing techniques replace, wholesale, tried and true methods.
Upside: Excellent, and succinct run-down of the primary reasons blogs/RSS are a good enterprise marketing idea.
Downside: Bill does, however, succumbs to my pet peeve spelling error: in the introductory paragraph he means "complement" not "compliment."