Tuesday, March 01, 2005
A mainstream media story on blogs that gets it right: plain and simple
Great, hyperbole-free article. And I must confess to being surprised it comes from the venerable Wall Street Journal. Other mainstream outlets, like the NY Times and WaPo can't seem to do stories that aren't either completely threatened by those crazy bloggers, or completely obsessed with the most personal bloggers out there...as those wild-eyed troublemakers or confessional teenagers were the only two falvors bloggers came in.
This WSJ article covers ground I cover every time I present on enterprise blogging.
Blogging as marketing tool.
Blogging as customer outreach tool.
Blogging as search engine optimization tool.
It's clear-eyed, unthreatened and hype-free.
Good for them.
This WSJ article covers ground I cover every time I present on enterprise blogging.
Blogging as marketing tool.
Blogging as customer outreach tool.
Blogging as search engine optimization tool.
It's clear-eyed, unthreatened and hype-free.
Good for them.
// posted by ElisaC @ 3:05 PM 
